BUSINESS
conditioner bars made from sustainable ingredients, wrapped
in recyclable packaging, assuring that no plastic shampoo
bottles go into the landfill or the ocean.
NOT IN A RUSH
Still in the growing stages, the young entrepreneurs say
they want to take their time and make sure the venture is
done right.
“We don’t want to rush things and lose quality,”
Follano says.
Their own proprietary software makes their website
onboarding easy. “If we approve a brand, that’s all managed
through our application. Super efficient and super easy,”
Cieslinski says.
But the durability of plastics can still make this vision seem
daunting. The Environmental Protection Agency reports that
basically 100% of all plastics human beings have ever created
are still in existence. Even after it breaks down, generally
a process of between 500 and 1,000 years, it then becomes
microplastics without fully degrading.
The product selection for Zerowastestore.com begins with
a sample product sent by the manufacturer. The staff will
then evaluate the functionality, packaging and standards. If
everyone likes it, and standards are met, the product will be
included for sale on the website.
Social media is the main connector to their consumers and
they’ve built a loyal following.
“We work specifically through Instagram,” Follano says.
“We take recommendations and ask our community, because
we want to carry what they want and are connected to what
they want to see.”
>>
The website has its own brand, eco-friendly and manufactured expressly for
the company, carried alongside an extensive group of vetted, plastics-free
product lines, all following the company’s motto of “rethink your waste.”
Let’s talk trash! Bulk waste!
Residents can place bulk waste at the curb once a month on their assigned day.
Examples of bulk waste
2 Cubic Yards
YES! Stacked neatly
Less than 2 cubic yards
NO! Not neatly stacked
More than 2 cubic yards
2 Cubic Yards
• If you cannot wait for your collection day, you can use the City’s
free voluntary drop-off site on the corner of Cameo Boulevard
and Crosstown Parkway or schedule a collection for a fee.
• Items accepted for bulk trash pickup include appliances,
furniture, carpet, mattresses and toys. Items that cannot be
collected at the curb include construction materials, household
hazardous waste and concrete.
• Place items at the curb no later than 7 a.m. on your pickup day,
but no earlier than 6 p.m. the evening before your pickup day.
Port St. Lucie Magazine 13
Before you place those items at the curb:
• The limit is 2 cubic yards per month.
Find your bulk day by visiting www.CityofPSL.com/SolidWaste
/solidwaste
/Zerowastestore.com
/SolidWaste